Description
Assignment
Media and Communication Skills
(BEGG-171)
Programme:–BAG/July2025/Jan.2026
Course Code: BEGG-171
Attempt all the sections Answer the questions given below
Section A
- Identify essential elements of communication and the role that each of these elements plays in the communication process.
2 Discuss the social and economic significance of advertising.
- Illustrate the differences between ‘real’ speech and written language, using actual examples.
- Name some databases and discuss the kind of data they store.
Section B Answer the questions given below
- Discuss the various characteristics of a film by giving suitable examples.
- Discuss the various distinguishing features of Radio, TV and Press advertisement by giving suitable examples.
- Describe the duties, responsibilities and qualities of a sub-editor.
- Identify the main elements of the World Wide Web and discuss how writing for the Web differs from writing for print media.





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