BRL-12 2022-23 SOLVED ASSIGNMENT

Description

TUTOR MARKED ASSIGNMENT (TMA)
Course Code : BRL–12
Course Title : Visual Merchandising& Store Management
Assignment Code : BRL–12/TMA/2022-23
Coverage : All Blocks
Maximum Marks: 100
Attempt all the questions.
(A) Short Type Questions
1. What is meant by store ambience? Explain in detail the elements to be
taken care while finalizing a store ambience.
(10)
2. What do you mean by mannequins? Discuss its different types in detail. (10)
3. Discuss the salient features of display approach for apparels. (10)
4. What are the main categories of in store merchandise presentation for
fashion apparel? Discuss any two categories in details.
(10)
5. Describe the types of retail outlets catering for food and groceries category. (10)
6. Discuss the essential features for effectiveness of Food and Beverages. (10)
7. Discuss the essential features of visual merchandising. Also explain the
pre-requisites while planning for visual merchandising.
(10)
(B) Essay Type Questions
8. What do you mean by Exhibition space? Discuss the points to be taken
care while planning for exhibition space.
(15)
9. What do you mean by balance? Explain the different types of balance
while planning to display the merchandise in a store.